Of course you can never have too many VELA hijabs! …or can you? 

We have all been through our phases of setting a timer for a new collection to drop and purchasing more than necessary when it comes to hijabs, but is that truly sustainable? Short answer is no. And we shouldn't let ourselves become addicted to the cycle of constantly buying new hijabs for the sake of staying in trend. We need to let go of the desire of always wanting more rather than being content with what we already have. 

So, if you have hijabs sitting in the drawer or they go unused for several weeks, consider giving them away to new hijabis and sisters in need of them (unless they have holes and stains of course).

Isra 27: “Surly the wasteful are like brothers to the devils. And the devil is ever ungrateful to his lord.” 

P.S. resorting to Shein or Ali express for hijabs may be cheaper, but at what cost? Fast fashion is unethical to those who are exploited in the workforce while ruining the environment we live in with the Islamic duty to take care of. 

Instead, invest in capsule pieces that tie to VELA’s core value of sustainability. Every release is filled with new colors that are ethically sourced and meant to complement various skin tones without the need to overindulge, so let's see what F/W ‘24 has to offer…

VELA's F/W '24 collection is filled with the rich and vibrant tones of nature's harvest reflecting the autumn season. The five new wovens include: Guava Green, Pretty Plum, Cherry Crush, Orange Glaze, and Lush Lychee with eight new prints including Olive Ripple. These new shades are perfect for those crispy autumn days and are crafted to bring out the warmth and beauty of the fall landscape. Each stunning shade is designed to elevate your fall wardrobe as you stroll through the sunlit fields while savoring quiet moments in nature. As you elevate in comfort and style with this new release, remember to order with sustainability in mind as you wrap yourself in the new vibrant wovens, immerseing yourself in autumn's natural beauty. If you know certain colors match your skin tone, then stick to only consuming those within your means for the sake of emancipating the overconsumption addiction. Remember, you do not need every shade – only a hijab that is suitable and does the job. 

Hence, there is nothing Islamic about having massive hijabs collections. Instead, let's consume for contentment, not hype. As one ummah, we should live in comfort and make sure our neighbor is neither saddened nor envying our lives – the Islamic way of living. This concept may be lost in the world of social media and influencers who are paid to consistently influence you, but don't let that degrade you from feeling refrained when you're actually freeing yourself from overconsumption.